By: Pixafy Team
The Shopify commerce platform offers a shopping ecosystem designed to create a better experience for consumers and retailers alike. The underlying technology is flexible and easy to use, freeing merchants to create beautiful, customer-friendly sites that are easy to manage and maintain. For consumers, the core interfaces in the platform allow for logical navigation, clean visual design and tools that simplify checkout – something both retailers and customers enjoy.
These core attributes are shared across both Shopify and Shopify Plus, but the two variations of the platform offer a few key distinctions that cater to different types of organizations. Let’s explore not only what is different between the two platforms, but what those variations actually mean for merchants.
BASIC DISTINCTIONS BETWEEN SHOPIFY AND SHOPIFY PLUS
There are many points of differentiation between Shopify and Shopify Plus. To begin, here are a few of the basic attributes of the platform:
1. Price: Basic Shopify begins at $29 per month and is designed for organizations just getting started. The core Shopify platform starts at $79 per month, and Shopify with advanced features is $299 per month. Shopify Plus pricing is much more variable as the service offered is so heavily varied based on customer demands.
2. User base: Approximately 500,000 merchants use Shopify. For Shopify Plus, the user base is 2,500 merchants.
3. Uptime: Shopify has historically been able to achieve uptime rates of 99.99 percent. That amounts to less than an hour of downtime per year.
4. Shopify is built for businesses getting started with commerce and looking for a simplified, streamlined experience. Shopify Plus offers these same core attributes, but provides more opportunities for customization, scalability and higher order volumes.
Core attributes of Shopify
The Shopify platform offers templates and themes so that companies can quickly roll out an attractive, streamlined online store. The system can be customized, built out for new channels extremely quickly and handle an unlimited number of products and inventory items. Furthermore, Shopify provides single-step order fulfillment and basic analytics tools to track sales and company growth.
“SHOPIFY OFFERS EVERYTHING A BUSINESS NEEDS TO ESTABLISH AND SUSTAIN AN ECOMMERCE PRESENCE.”
In essence, Shopify offers everything a business needs to establish and sustain an ecommerce presence with minimal technical overhead, but without compromising site quality. There’s a good reason more than 500,000 merchants are using the system. Where the basic version of the platform begins to hit limitations is at the higher volumes and more stringent demands of growing brands. This is where Shopify Plus comes into play.
There are plenty of detailed features available in Shopify Plus that stand out from base Shopify. Let’s explore the primary attributes of Shopify Plus and the major points of distinction when it comes to your actual operations.
Major attributes of Shopify Plus
Shopify Plus offers all of the capabilities of Shopify, but backed by the kind of infrastructure that can lead to better sales and marketing experiences. As such, some of these features are available with base Shopify, but they are particularly noteworthy when considered alongside Shopify Plus capabilities as well, particularly as they pay dividends for enterprise-class users.
Read More >> https://www.pixafy.com/blog/2018/01/shopify-vs-shopify-plus-3-major-differences-mean-business/
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