Saturday, May 5, 2018

12 Things to Sell on Shopify (Other than Physical Products)

By: Dayna Winter

When you think of Shopify, what initially comes to mind? Whether it’s dropshipping t-shirt businesses or maker shops, you’re likely thinking about physical products—small businesses creating and curating goods to sell in store or ship around the world.

But when we say “product”, we’re talking about more than just tangible things.

Many merchants are using Shopify in creative ways to sell, well, pretty much anything and everything else. Experiences, courses, rentals, and digital downloads are just a few business ideas beyond physical products.

If you’re just starting out on your journey to entrepreneurship, and still haven’t decided on an product to sell online, consider the intangible, too.

Services or other non-products may be your core business, or an add-on to an existing product based business. Products and non-products can be sold side by side in the same Shopify store.

For example: sell adventure tours to tourists online and then target them with an email campaign later to incite them to buy t-shirts or other merchandise to remember the experience.

What to sell on Shopify (other than products)

We looked at 14 Shopify stores selling everything from consultations to charitable donations to dress rentals to help inspire your own entrepreneurial genius.

For each type of business, we’ve suggested apps and tools to help you make the most of your Shopify experience, and make the checkout process as seamless as possible for your customers.

1. Services (Appointments)

Sin Chew Optical sells eyewear on its online store and in a physical location, but customers can also book in-person eye examinations via its website. This is a great option for primarily service based businesses like spas and salons that also offer physical products online.

"I provide eye test appointment booking online. If someone books an eye test we will just free up the slot to be sure we have an optometrist available during that time." – Adriel Wen, Sin Chew Optical

Suggested app: Appointment Booking adds a dynamic calendar to your store, allowing customers to book preferred time slots with real-time availability. The app syncs with Google Calendar and automatically sends confirmation emails to you and the customer.

Read More >> https://www.shopify.com/blog/12-things-to-sell-on-shopify-other-than-products

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